Though bras have been around for over a century, wireless bras (or wire-free bras) have become increasingly popular in the last few years.

What is a wireless bra?

A wireless bra is a bra without underwire. Bralettes and sports bras without wire can also be considered wireless bras.

When would you wear a wireless bra?

Wire-free bras can be worn while sleeping and lounging and on days when you’re experiencing any breast tenderness or soreness. They’re comfortable enough to wear during your period and they’re often recommended as maternity bras.

Why choose a wireless bra?

Some women like the comfort of a wireless bra while others prefer the freedom of a bra without wire. Bralettes are now more popular than ever and offer women another option to add to their lingerie wardrobe.