If you’ve ever tossed your lingerie in the washing machine out of laziness (it’s OK — we’ve all been there), you probably learned a valuable lesson: Most machines are simply … Read More
Can you wash bras in the washing machine?
The answer is two-fold: You can wash most bras in the washing machine, but your bras will last longer if you hand wash them. Machine washing your bras Most bras can be washed in the … Read More
How to adopt the lace & transparency lingerie trend?
The trend of transparent lingerie is open to all women who want to be glamorous, feel comfortable and boost their confidence, including those of us with generous breasts! It’s time to … Read More
Which lingerie to choose to stay comfortable at home?
Comfortable lingerie is the best ally for days at home. Telework, to cocoon under a blanket, dedicate yourself to creative leisure: so many small moments at home to live well … Read More
MAGIC BODYFASHION LAUNCHES IN SOUTH AFRICA
Dutch underwear and shapewear brand Magic Bodyfashion officially launched in South Africa this month. MAGIC Bodyfashion was one of the first companies to introduce Shapewear, problem solving bras and accessories. … Read More
Which bra to wear with an open back?
As summer approaches, pretty summer outfits replace cocooning sets! Backless clothes are part of the wardrobe, undoubtedly the must-have of the beautiful season to highlight the silhouette. But when you put … Read More
10 tips to properly store your lingerie and swimsuits in your wardrobe and suitcase
Your lingerie is the first thing you put on in the morning and take off at night, so take good care of it and put it away! The main reason for storing lingerie … Read More
How the intimate apparel industry plans to overcome COVID-19
Inner Secrets Lingerie was established in 2005 by mother and son team Penny and Dimitri Parolis, who over the years have carved a presence in the local market by selling … Read More
WHAT IS A WIRELESS BRA?
Though bras have been around for over a century, wireless bras (or wire-free bras) have become increasingly popular in the last few years. What is a wireless bra? A wireless bra … Read More
WHAT IS A FULL CUP BRA?
Whether you’re full busted or simply seeking a bra with some serious coverage, you’ll definitely want to get to know the full cup bra. This particular style comes with a plethora … Read More