The answer is two-fold: You can wash most bras in the washing machine, but your bras will last longer if you hand wash them. Machine washing your bras Most bras can be washed in the … Read More

The trend of transparent lingerie is open to all women who want to be glamorous, feel comfortable and boost their confidence, including those of us with generous breasts! It’s time to … Read More

Comfortable lingerie is the best ally for days at home. Telework, to cocoon under a blanket, dedicate yourself to creative leisure: so many small moments at home to live well … Read More

As summer approaches, pretty summer outfits replace cocooning sets! Backless clothes are part of the wardrobe, undoubtedly the must-have of the beautiful season to highlight the silhouette. But when you put … Read More

Your lingerie is the first thing you put on in the morning and take off at night, so take good care of it and put it away! The main reason for storing lingerie … Read More

Way too many of us are living our lives wearing bras that do nothing for our outfits and our confidence. We’re going about our days fixing our bra straps, pulling … Read More

Are you getting the most out of your lingerie wardrobe? If you don’t look forward to picking out your lingerie in the morning, it’s time for a change. Lingerie doesn’t … Read More

You’ve tried on all your bras (plus an adhesive bra and even going without one), but nothing feels right. You’re not sure if you can work with the bras you … Read More

It’s no secret that having a baby changes your body — specifically, your breasts. During pregnancy, your body gets ready to nourish your little one, and as part of that … Read More

In the lingerie industry, a lot of terminology gets thrown around that can make it seem intimidating for the newcomer. From working out the difference between a full-cup bra and a … Read More

Perhaps you’ve been considering a boudoir photo shoot for an anniversary or Valentine’s Day gift. Or, maybe you’re thinking it’ll be the perfect wedding present for your soon-to-be spouse. Alternatively, … Read More

Perhaps you’ve been toying with the idea of a boudoir shoot for quite some time. Or maybe you heard about a friend’s experience, and find yourself intrigued. Or, alternatively, maybe … Read More

It’s often been said that ‘it’s what lies within that often counts’. Not only apt when talking about personality, the saying applies to lingerie too. Every year, women across the … Read More

It’s one of the strangest mysteries of our time. If your bra randomly gets tighter when the evening falls, you might be wondering what the cause is. Don’t panic – this … Read More

The bra as we know it today hasn’t existed for very long. Still, for centuries, women have been wearing some sort of garment to contain, shape, protect, and even lift … Read More

When’s the last time you got a bra fitting? Many women buy new bras when old bras get worn out or don’t fit well. Yet, those bra shopping trips may … Read More

Gerry Cupido visits one of our stores to experience a professional bra fitting. Find out what she discovers: